Digital Marketing Manager - part time

Brightlines Translation Ltd
9 Pickwick Park
Park Lane
Corsham
SN13 0HN

 rowena.smyth@brightlines.co.uk

Summary

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

We are keen to hear from people who have some or all of the experience in the job duties laid out below.


Full Job Description

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Digital Marketing Job Purpose

Develop strong and innovative digital marketing strategies, using SEO/SEM and other techniques to drive traffic to company pages and generate interest in our services. Create engaging written content while staying up-to-date on latest marketing technologies and social media.

Digital Marketing Job Duties

  • Develop and implement SEO/SEM strategies

  • Create and manage link building strategies, content marketing strategies, and social media presence

  • Innovate and present new marketing platforms and strategies

  • Develop engaging online content including forums, videos, graphics and blogs; monitor and analyse content success

  • Forecast marketing campaign growth and ROI for marketing campaigns

  • Manage email and social media marketing campaigns

  • Drive traffic to company pages

  • Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information

Requirements

  • BS/MS degree in marketing or a related field

  • Proven working experience in digital marketing

  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

  • Experience in optimizing landing pages and user funnels

  • Experience with A/B and multivariate experiments

  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

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